A young boy, with great grit and spirit,
we met Alex in May 2022 and since 2023 we are proud to welcome him into our family, as Friend Magrabo'

His vein Metalheads gave us a hard time to find the right strap for him, but in the end, the Holes HC Embossed Seurat Gray prevailed.
With an intriguing style and a bright contrast, it goes perfectly with his LTD!< /p>

Alex Pederiva


Alex Pederiva is a young Italian professional musician from Val di Fassa in Trentino-Alto Adige.

Alex obtained his professional diploma at the CDM institute in Rovereto, studying Jazz/Blues and funk, where he also deepened his study of piano and home recording. He is currently about to graduate from the MMI Institute in Verona, with the teacher and professional musician Andrea Martongelli.

In addition to the guitar, he also dedicates himself to the study of singing techniques.

Alex is a solo artist with three unreleased songs already published, guitarist and backing vocals in the acoustic group Blue Icos, likewise guitarist in Kairos, and guitarist in the Children of Kindergarten tribute band to Vasco Rossi.

Alex is MMI certified guitar teacher, a teacher at “MGI Bolzano” and at the “Cesfor” training Institute in Bolzano.

Alex has already faced various situations in the recording studio, working with the "Metro Rec" in Riva del Garda and with the "Rogue Recording Studios" in London. He has also participated in various masterclasses with great musicians: Alex Stornello, Andrea Martongelli, Nicola Fasani and Christian Meyer (Elio e le Storie Tese), Michele Vioni, Steve Vai, Kiko Loureiro, Daniele Gottardo, Robben Ford, Michele Luppi (Whitesnake), Claudius Pietronik. Ciro Manna, Osvaldo Lo Iacono and Giacomo Pasquali. Since February 2021 Alex has been part of the Musicoff Young project.

In May 2022 he participates in the Guitar Show in Padua as a demonstrator artist for Reference Cables and in the same event he performs on the main stage with Giuseppe Scarpato, Enrico Santacatterina, Osvaldo LoIacono, and Alberto Lombardi, in the same year he records an official video of his song “Raijin of Thunders” for the international brand ESP Guitars, in the Musicoff studios in Rome and in November he performs at SHG as an artist for ESP Guitars and Reference Cables.

Finally an artist for: Mogar Music, ESP/LTD, Zoom, Reference Cables, DevilPicks and Nembrini Audio, and Magrabò Guitar Straps